E-Commerce Director
Beyond Meat
At Beyond The Plant Protein Company, we started with simple questions. Why do you need an animal to create meat? Why can’t you build meat directly from plants? Thus, we make plant-based meats that allow families to eat more, not less, of the traditional dishes they love while feeling great about the health, sustainability, and animal welfare benefits of plant protein. Our goal is to bring exciting change to the plate—and Beyond.
Job Description
We are seeking an E-Commerce Director to build and lead the operating backbone of our direct-to-consumer (DTC) business. This role is responsible for translating commercial strategy into disciplined, high-quality execution across forecasting, inventory, fulfillment, customer experience, reporting, and cross-functional coordination.
The ideal candidate brings deep experience in consumer-packaged goods (CPG), a strong understanding of omnichannel retail, and hands-on expertise building and scaling DTC platforms. This leader will own the end-to-end digital commerce ecosystem—from digital shelf optimization and retail media to CRM, lifecycle marketing, and fulfillment strategy. The mission is to build a dependable DTC operating system that supports profitable growth, strong customer experience, and scalable product launches across frozen and future non-perishable categories.
TASKS, DUTIES, & GENERAL RESPONSIBILITIES
1. Forecasting, Inventory & Supply Coordination
Own DTC demand planning in partnership with finance, supply chain, and product teams
Align inventory allocation across launches, ongoing sales, and broader business constraints
Monitor in-stock risk, replenishment timelines, and 3PL inventory positioning
Build tools and processes to improve forecast accuracy and reduce stockouts and excess
2. Fulfillment & 3PL Management
Own day-to-day relationship with 3PL and key operational partners
Manage fulfillment performance across order processing, shipping, delivery timing, damages, and returns
Define and continuously improve SOPs for frozen fulfillment, packaging, inserts, and issue resolution
Monitor and optimize shipping and fulfillment costs
Ensure operational readiness for product launches, promotions, and demand spikes
3. Customer Experience Operations
Partner with customer service teams to identify and resolve recurring issues
Track support ticket trends, refund/replacement drivers, and customer feedback signals
Translate customer pain points into operational improvements across packaging, shipping, product pages, FAQs, and communications
Ensure the end-to-end customer experience aligns with the brand promise
4. Analytics & Reporting
Own daily and weekly operational reporting across orders, fulfillment, inventory, customer issues, and margin drivers
Build dashboards and scorecards for leadership visibility and decision-making
Analyze order-level economics including shipping, packaging, discounts, fees, and refunds
Lead root-cause analysis and corrective action planning when performance falls short
5. Process & Program Management
Serve as the connective tissue across marketing, finance, supply chain, product, legal, and external partners
Lead weekly operating meetings, launch readiness reviews, and action tracking
Improve workflows, decision-making frameworks, and accountability across teams
Support implementation and optimization of key tools (Shopify, Klaviyo, CX platforms, subscriptions, analytics stack)
Supervisory Duties (if applicable): None
QUALIFICATIONS-Education, Technical Skills, and/or Previous Experience:
Bachelor’s degree in a related field required
7+ years of experience in e-commerce operations, DTC operations, supply chain, or business operations
Experience managing 3PLs and end-to-end fulfillment operations
Strong analytical skills with proficiency in spreadsheets, reporting, and operational metrics
Experience in Shopify or similar DTC platforms preferred
Background in food, beverage, CPG, or temperature-sensitive fulfillment strongly preferred
Demonstrated ability to build structure and drive execution in fast-paced, ambiguous environments
Demonstrated ability to influence through storytelling, communications, and stakeholder engagement
Strong project management and cross-functional collaboration skills in a fast-paced environment
High emotional intelligence, sound judgment, and a deep commitment to purpose-driven work
Strong strategic thinking skillset
Experience in relationship building & stakeholder influence
Strong verbal and written communications
Data-driven decision making
WORK ENVIRONMENT
In office, five days a week, at headquarters in El Segundo, CA
KEY OUTCOMES (First 6-12 Months)
Establish a consistent weekly operating cadence across inventory, fulfillment, customer experience, and reporting
Improve forecast accuracy and alignment across launches, promotions, and supply constraints
Strengthen 3PL management, SOPs, and cost control
Reduce order defects, shipment issues, refunds, and customer complaints
Build clear, actionable reporting on business performance and operational drivers
Improve contribution margin through operational discipline and optimization
Develop scalable processes for launches, bundles, and new product categories
**Annual salary commensurate with experience**
The starting annual base pay for this role is between USD $170,000 and $190,000. The actual base is dependent upon many factors, such as training, transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. The role may also be eligible for bonus and benefits.
Beyond The Plant Protein Company is an equal employment opportunity employer. Candidates are considered for employment without regard to race, creed, color, national origin, age, sex, religion, ancestry, veteran status, marital status, gender identify, sexual orientation, national origin, liability for military service, or any other characteristic protected by applicable federal, state, or local law. If you are interested in learning the status of your application, please note you will be contacted directly by the appropriate human resources contact person if you are selected for further consideration. Beyond Meat reserves the right to defer or close a vacancy at any time.
For all U.S. based roles: Applicants must be authorized to work for a U.S. employer. This role is not eligible for Visa Sponsorship at this time.