As the Beyond Meat Regional Account Manager (RAM) - East, you will be responsible for selling & executing key Beyond Meat strategies with the goal of hitting revenue & profit growth targets at a set group of retailers based in US. You will be equipped with a set trade spend budget to drive said strategies & growth. You will also leverage brokers, distributors, & other key partners to maximize the impact across your customers.

A successful RAM deeply understands their retailers & consumers. Consequently, they build strategic plans that simultaneously grow Beyond’s business, grow the customer’s business, & delight the shopper & execute those plans with excellence. Their buyers, distributors, & brokers come to them first with opportunities or ideas because they trust the KAM knows exactly what solutions will deliver the most value. Lastly, because of this robust knowledge & understanding, they actively advocate internally for the strategies, tools, & support that will maximize growth for their customers.

The RAM - East is critical to achieving our financial goals & furthering our mission. They will be trusted with developing & maintaining sustainable, profitable businesses at each of your customers. Occasionally, you will need to navigate headwinds & adversity, creatively utilize available selling tools & resources, & wear multiple hats to ensure successful end-to-end execution. Grit, determination, leadership, strategic thinking, & a belief in our mission align strongly with the day-to-day responsibilities of the role. We believe the following actions & behaviors are they key to success as the Regional Account Manager.

MAJOR ACTIVITIES TO ENSURE ACHIEVEMENT OF KEY RESULTS & DELIVERABLES

Sell & Execute Key Business Drivers in Line with Beyond Meat National Strategies:

• Ensure your customers have the right distribution in the right stores at the right time with a focus on Beyond’s core line of products.

• Actively pursue everyday pricing across the total portfolio that enables the best value (quality & size for the price) vs our competition within each respective market.

• Design & execute a promotion plan that maximizes profitable growth & unlocks other key business drivers. Ensure the plan stays within national guardrails & trade spend budget.

• Create category & shopper minded shelving strategy recommendations where Beyond Meat products are easy to find, highlighted within the category, & always on shelf (limit out of stocks).

• Build out a detailed annual plan incorporating these & other relevant key business drivers. The plan should be anchored on where you are today, what your targets are (with check in & completion dates), & what is needed from both Beyond & the customer to achieve success.

Leverage Tools/Resources & External & Internal Partners:

• Identify, learn, & utilize a variety of data tools to develop plant-based meat insights.

• Collaborate with category management team for key top customer meetings & deliverables.

• Build relationships with the right distributors & brokers that allow for maximized impact across your customers. Educate & equip key partners. If there are gaps, issues, or opportunities with current partners, craft a solution with actionable direction for internal leadership (e.g. recommending a new distribution method).

Serve As Driven Team Member & Internal Leader:

• Communicate volume & trade spend forecasts during structured meetings & as needed. Proactively call out gaps, upsides, & risks with corresponding actions or help needed.

• Share proven content & tools with the rest of the retail team.

• Champion strategies & ideas that will drive the collective retail business forward.

• Positively influence organizational culture & energy.

THE IDEAL CANDIDATE’S QUALIFICATIONS:

• BA/BS required

• 5+ years of retail sales experience, including strategic accounts & scale retailers, with strong track record of success

• Experience in a top-tier consumer products % / or food & beverage company

• Strong financial acumen

• Excellent analytical & problem-solving skills

• Proficient in Outlook, Word, Excel, & PowerPoint

• Comfortable using trade spend management & forecasting tools

• Must have excellent communication & presentation skills with the ability to motivate & engage

WORK ENVIRONMENT

• Remote position with ability to travel 20-40%, preferably based in a major Northeast city

• Collaborative team with occasional need to work with cross-functional teams to get results

• Passionate organization centered around Beyond Meat’s mission and goals